Tag: marketing

Special Day Posts – how relevant are they to specific clients

design on special day post. doctors day celebration

The world has now shifted to digital. All your smiles, all your tears have gone digital. The generation loves to chat with typed words on whatsapp rather than talking over the phone. Good or bad, this digital generation has certainly affected clients who want to reach out to their customers. Now what can be a
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Brand Stories – a basic understanding

brand story

‘Who are you?’ the answer can be as simple as telling your name, where you stay, your nationality and so on. And deep thinking to answer that question can take you to great philosophical heights. Most people spend their entire lives without envisioning about such thoughts. But when it comes to brands, the answer to
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Brand personality – how to create the ‘sting’ that delivers

brand personality

Brand. The word is almost a common word not only to English but many vernacular languages. Actually it is difficult to replace the word brand with exactly the same meaning in many vernacular languages. The translations would seem ridiculous. I remember a prominent footwear brand that once had this idea of publishing a Bengali ad
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5 Ways to Create A Story for Your Brand

Model Image Courtesy: StockEdge Campaign created by Sting Communications 2019

The most important business decision you are ever going to make is how you decide to introduce your brand to the world. What is the primary objective behind creating a brand? The blue print of the brand story must be clear while the copywriters and art directors start working on developing creative communication for your
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Advertising is The Backbone of Brand Building

Sting_May_Post_01

It’s important for a company to build a positive connection with its consumers. Communication with your target audience is really necessary to aware them of your brand. Not all companies become successful to establish their own identity in the competitive market, but a strong brand makes the difference. Consumers find similar products or services for
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